The European Movement Albania, an independent non-profit, blends think tank expertise with advocacy. They sought a sleek brand guide adaptable to social media, conferences, and print, reflecting a minimalist yet inviting style anchored in a soothing blue palette.

Symbolizing unity and accessibility, the design incorporates icons like “files” for EU integration stages, “cursor” and “digital frame” elements to highlight contributors, and “speech bubbles” to foster dialogue.